- Greeting card shop the clearance racks full#
- Greeting card shop the clearance racks plus#
- Greeting card shop the clearance racks free#
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Greeting card shop the clearance racks full#
Visit his site to see the full line and the great offers he has for retailers.
Many thanks to Scott Austin of Snafu Designs for the photo. It’s typical for the rep to destroy those returned items, as many times the value of the product doesn’t justify the shipping charge.ĭo you know other “tricks of the trade” to get wholesale buyers to try your line? Please comment and share your experiences! Buyers sometimes ship these back or the rep picks up the return for you (obviously this is more popular). Allow a percentage (typically 10%) of stock to come back to you as a credit on the next order. Some of your card stock will become damaged in the store, or just be slow sellers. Allow returns of all leftovers in exchange for credit on their next order from you. Got Christmas cards, Valentines or other holiday cards to sell? Most card companies allow returns on unsold seasonal cards, and store buyers expect it. Offer this only to prospective accounts you feel sure will pay their bills. Extended dating means allowing extra time to pay for their order (60-90 days, typically), which may make the difference in getting that order.
Many card vendors require pre-payment for first time orders, or they give net 30 terms. At that point, they pay only for what they sold. Let the buyer know you are so certain of success, that you will take back all remaining stock if your line doesn’t sell after a certain period (six months, for example). It’s a great incentive at a trade show to encourage buying right there and then, or make it a limited-time offer to drive sales.
Greeting card shop the clearance racks free#
Every buyer is looking for a way to make better margins, and free shipping cuts their costs. The total dollar amount of the dead stock you remove from their store becomes a credit towards their new order from you! You don’t have to buy for full wholesale – make an offer – half of wholesale or less may get a bite. Buy out this stock in exchange for “real estate” (the pockets those dead cards were sitting in). Every store has really slow sellers hanging around from other card companies whose products they no longer carry. This is a super incentive that works quite well. Quite often they choose enough product for a minimum anyway. Let them order whatever they want, just to get in the door. Even if you normally require minimums, waive that for new accounts. Or have your sales rep do so for total customer service, and to make sure the display looks terrific. If the account is close by, deliver the fixture, build and stock it. Offer a free fixture to display your card line.Experienced sales reps and savvy card companies make these irresistible offers and deals from time to time – and so can you! “ Slots and Slotwall Pinterest Board“ for a visual summary.Choose carefully what you will offer – it should meet the needs of the buyer, and give them the incentive to try your line. ” Greeting-Card Slotwall Endcap Display “ For all Slots and Slotwall resources… ” Half-Height Slotwall Faceouts For Footwear ” ” Greeting-Card Slotwall Endcap Display “ Follow Target Slotwall outfitting at… ” Greeting-Card Slotwall Waterfall Rack ” Follow the Slotwall Greeting Card Display at… This Greeting-Card Slotwall Endcap Display seen at Target. But Display and Scan Hooks, as well as Ledges could outfit the Slotwall surface if desired. In this case, cascading Waterfall Racks are the merchandising tools of choice. A Horizontal Slotted Backer Board as well as Vertical Slot Uprights provide various opportunities for outfitting. This Greeting-Card Slotwall Endcap Display is narrow to match the width of the Greeting Card racks which extend into the distance beyond.
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